Miele announces price reduction in leading range to help care homes improve hygiene

Covid-19 brought some unexpected challenges to the care sector in 2020, with managers and owners having to make difficult choices when it came to purchasing. At the same time as budgets were being squeezed, it has never been more important to keep care homes at the cutting edge of hygiene to protect our most frail and vulnerable population.

Miele has a long global history of being the brand of choice in the care sector and is proud to provide it with on-going support when it comes to laundry and warewashing requirements. Today the company has announced that its best-selling ‘Little Giant’ commercial washing machine range, will be reduced in price by £200 for the whole month of July*, a move that the company hopes will help many of its care customers who are looking at reduced budgets for 2020.

The range includes a machine that offers one of the shortest washing cycles of just 49 minutes with a load capacity of 6.5kg, making it ideal for care homes who are operating the laundry several times a day in order to cater for demand.

The Little Giant range can be stacked with a Miele dryer in a footprint less than 1m2. This means that care homes, who often lack the space for a commercial washing machine, can now take advantage of innovative features previously only available to larger businesses and laundries. And its patented frequency-controlled motor ensures that the machine is extremely quiet, with noise levels less than 70db (compared to the average speaking voice of 60-65bd) even at high spin speeds, so residents won’t be disturbed.

As with all Miele professional washing machines, the Little Giant has been built to last. Unlike many domestic models or even similar commercial machines, each Little Giant has been tested to 30,000 cycles – that’s the equivalent of eight cycles a day, seven days a week, for 10 years.
The Little Giant features Miele’s award-winning Honeycomb drum. This lifts fabrics away from the drum and reduces the likelihood of them being damaged, ensuring each item is treated carefully and gently so garments keep their shape and last longer.

Sam Bailey, sales and marketing director for the Professional Division of Miele says, “At Miele is it important to us that we support our customers whenever we can. This July promotion on our Little Giant range should help some of our care customers who could be struggling with budgeting after a particularly difficult period.

The Little Giant is the perfect machine for care homes, offering quality, reliability and the very best in hygiene levels. Additionally, they can benefit from increased capacity, reduced downtime and better wash quality – all the features you’d expect from Miele and its quality approach to engineering.”

The Miele Little Giant is one of the most sustainable and eco-friendly commercial washing machine ranges available. Its in-built technology ensures that it consumes no more water, energy and detergents than absolutely necessary. It also features recyclable materials and is 95% recyclable itself.  Miele has committed to using 5,000 – 7,000 tonnes of recycled plastics by 2025 and opened its Warendorf technical centre in Germany earlier this year to help push innovation in plastics processing. You can read more about Miele’s commitment to sustainability here, as well as its membership to the UN Global Compact since 2004 and its agreement to uphold the Paris agreement and TextileMission initiative.

To find out more about the offer click here.

*or while stocks last, selected models only